We Flap is an online social non-profit business (http://www.weflap.org) aimed at creating a vibrant global philanthropic community that enables individuals to engage with and assist various Non-Governmental Organizations (NGOs) across the world. In its first phase, We Flap will focus on working with NGOs in India. We Flap leverages the fundamental belief that people want to help, and if we can get together and all help in some small way, then we can collectively affect great philanthropic change.

The goals are We Flap are –

• Build a mechanism for individuals and their friends to learn about, interact with and help NGOs in various ways
• Providing an online platform to NGOs to showcase their work, interact with the global community and request support
• Become a trusted source of information that provides regular updates from 100s of 1000s NGOs
• Promote interaction between NGOs to help them learn best practices from each other
• Provide NGOs with services and tools to document their work and advertise their day-to-day activities

We Flap’s mission is to be the largest and most trusted online philanthropic community to learn about, interact with and help NGOs across the world.

Our vision at We Flap is to go far beyond just being a web-based portal that has documentation about NGOs that will allow a reader to evaluate financial and documentation status. We also want to be more than just a donation website. Our aim is to create a "Giving Revolution" by building the largest online philanthropy community in the world. We focus extensively on educating the community and creating awareness about the invaluable work that NGOs do. We strive to ensure that we can –

• Create an online platform for individuals, organizations and their friends to learn about, interact with and help NGOs by enabling Giver-to-Giver, Giver-to-NGO and NGO-to-NGO networking and interaction
• Become the trusted source of information that provides regular updates about 1000s of NGOs across the world (starting in India), thereby promoting NGO visibility to a large philanthropic community
• Facilitate interaction between NGOs to help them learn best practices from each other
• Provide NGOs with services and tools to document their work and advertise their daily activities

We Flap generates its revenue from various sources, including -

• Services that we provide to corporate entities, foundations and donors that are looking for detailed reports on the NGOs that We Flap Support
• Value added services that we provide to NGOs to increase their capacity
• Sponsorships from 3rd parties that want to support various causes and/or some NGOs on We Flap
• Grants and donations
• Etc.

We are in the process of being incorporated as a Non-Profit 501(c)(3) organization in the United States of America and as a registered non-profit company in India.

A non-governmental organization (NGO) is a legally constituted organization created by private persons or organizations with no participation or representation of any government. In the cases in which NGOs are funded totally or partially by governments, the NGO maintains its non-governmental status insofar as it excludes government representatives from membership in the organization.

Although the definition can technically include for-profit corporations, the term is generally restricted to social, cultural, legal, and environmental advocacy groups having goals that are primarily noncommercial. NGOs are usually non-profit organizations that gain at least a portion of their funding from private sources. For more information see - http://en.wikipedia.org/wiki/Non-governmental_organization

We Flap connects NGOs with a global community interested in the development sector. We help NGOs build their brand and solicit support by:

• Marketing their work, post updates, events and news to a global audience of individuals, foundation and corporate donors and volunteers
• Helping them interact with a global community of peers and donors
• Creating awareness about the resource requirements of NGOs
• Helping create fund raising and volunteer support campaigns
• Building credibility with donors and volunteers through user ratings and performance reports. We help you measure the impact of your work and assist you in communicating your success stories
• Collaborating with other foundations and NGOs

We Flap is very interested in working with NGOs to showcase them on the online We Flap community. Once an NGO is registered on the We Flap web site, We Flap will provide them with a mechanism to fill out information that describes the work that they do. Once we have all the information about the NGO, the NGO will get a personal webpage in We Flap. In the NGO’s personal webpage in We Flap, the following types of information about you can be presented –

• What do the NGO do? What is its mission? What are its goals?
• What social causes is the NGO trying to address?
• Where does the NGO perform its work? What is it like? What issues do they have?
• What are their needs? What kind of help are they looking for?
• The NGO can put any other information it has and about the place it works in. Some of these other types of information include - photos, videos, news coverage, audit reports, partners who help the NGO, stories about the organization, etc.

Once the personal webpage is created on We Flap, the NGO will be connected to hundreds and thousands of people who are interested in learning about, interacting with, and helping the NGO. NGOs can write to or call a representative to register with We Flap. They can share the organization’s details via e-mail through a standard template document provided by We Flap or over the phone.

If the NGO has very little time to create its profile on We Flap, or if it is uncomfortable using the computer, or it has very limited computer access, We Flap will do all the work for the NGO if it needs help. The NGO just needs to provide us with the information we need.

If the NGO is able to maintain and update its personal webpage on We Flap on its own, it is free to do so. Otherwise, We Flap will communicate with the NGO regularly to learn about its progress, and update its personal We Flap webpage on its behalf with latest news from the NGO.

NGOs can use the online networking tools provided by We Flap to post requests for volunteer help, track responses and maintain a database of volunteers that they can reach out to.

We Flap will help NGOs publish jobs opportunities on their website.

Yes, NGOs can post events, newsletters, surveys and articles on their individual web pages on We Flap.

We Flap will help NGOs upload video clips on their own website if they do not have the necessary tools. The videos will not be directly posted on the We Flap website.

We Flap will advertise corporate sponsorships, products made by and events organized by NGOs.

Yes. We Flap helps NGOs post descriptions of their work and give them tools to learn about other NGOs, interact with them and facilitate collaboration on multiple projects.

Yes. We Flap will have a donation facility in 2009. We will then be able to receive funds from donors on behalf of NGOs and will disburse them to the NGOs bank account.

Guidelines set by the regulatory authorities and the payment systems mandate that funds need to be collected in a central pool and then disbursed to individual NGO accounts.

Currently, NGOs that are registered on We Flap do not have to pay a registration fee to sign up on We Flap. We Flap reserves the right to change this policy at a later date for newer NGOs.

We Flap provides an online community for individuals to easily connect with and learn from NGOs working on issues or in locations that are important to them. Individuals can then build networks with their friends and other individuals who share their drive and passion to exchange ideas and collectively interact with the NGOs.

With continued interaction with the NGOS and support from their friends, individuals can become comfortable about the work and commitment of the NGOs, understand their needs, and help them in whatever capacity they can. We Flap Helps Individuals by –

• Automatically matching them with NGOs based on their interests, so that they can Learn about these NGOs
• Giving them tools to build a network of friends to exchange ideas and Interact with NGOs and provide feedback on the work that the NGOs undertake
• Empowering them to Help NGOs with their time, professional skills, donations, and word-of-mouth to provide NGOs with the tools they need to succeed

Anyone with a credit card and a pay pal account can give donations via We Flap.

Absolutely. Our systems will allow you to track your donation. In addition we also help the NGOs provide you regular updates and feedback about how your money is being used.

As We Flap members you can make a difference in several ways:

• You can volunteer with NGOs and offer them both online and offline support
• You can write profiles of NGOs who are uncomfortable using the internet
• You can actively publicize the work that your favorite NGO does among your friends and colleagues
• You can form teams and build communities of people who are interested in supporting a particular cause or a NGO
• You can donate money to your favorite cause

Yes. We Flap is in the process of being incorporated as a 501(c) (3) organization in the United States of America and as a registered non-profit company in India. Both U.S. and Indian donors will be able to claim tax deductions on their contributions.

An individual can determine if their personal information is given to the NGO or not.

Yes, you can view your favorite causes, profiles of charities that you are interested in and can also track all the donations that you have given.

We Flap provides businesses with the ability to encourage their employees and partners to be more philanthropic. Employees of businesses can form teams within the We Flap network and collectively help NGOs in India. We Flap informs team members about the philanthropic work being done by their colleagues, and in so doing, helps broaden their perspective on the ways they can support these NGOs. Teams are automatically notified when an NGO they are interacting with requires assistance, thereby, giving them the opportunity to identify and encourage members that have the ability to help the NGO.

By supporting their employees to be socially responsible, businesses can create the foundation for synergistic employee-business based philanthropic initiatives that are targeted towards NGOs that their employees are most interested in. This model extends the company’s corporate social responsibility program to be more democratic and inclusive. Companies can easily identify and nurture the philanthropic interests of its employees and they can recognize teams that provide extraordinary help to Indian NGOs.